Want to guess what my favorite thing about the porn world is? I’ll give you one hint: It’s not the sex. Sure, the sex is great (sometimes), obviously. I like seeing naked people get it on with other naked people as much as the next homo sapien. But my favorite thing about the porn world is actually the PR stunts that different companies pull. PornHub is obviously at the top of the game on this one — who could forget that porn-synced workout app they released?? — but that doesn’t mean smaller companies aren’t killing it too.

The latest to cross my desk and make me belly laugh — and simultaneously kind of creeped me out — is the facial recognition technology feature that the chat site Megacams just released. (Pro tip: don’t Google “megacams facial” and hit enter before typing “recognition,” especially if you’re on a work computer.) The Daily Dot reports that the new feature lets users upload an image of anyone they want and then uses facial recognition to search through their database of images of cam models.

And then, obviously, you can masturbate to them.

Which is kind of weird?

But Austin Powell perfectly demonstrated how this new feature is, a) kind of BS and, b) hilarious, in his piece in The Daily Dot. Powell first searched for cam models who looked like him, with limited success. He described his first hit as a dude who looked “like a Russian spy that the embassy just forgot about, so he let himself go and just cams for the attention.” The second hit was slightly more flattering but the third looks nothing like him at all, even down to skin color.

He didn’t stop there, though! Powell’s next move was to search for the two people who are making the most news right now: Donald Trump and Hillary Clinton. It’s a smart move, really, and one that Megacams should probably pay attention to — because you know there are way more people than you’d like to think about fapping to both of the candidates as we speak.

However, as funny as Powell’s piece was, there are obviously a couple of really creepy/problematic things that I have to point here. First of all, while it might be flattering to think of someone masturbating while thinking about you, searching for someone who actually looks like you and is also performing sex acts on the internet takes flattery from “aw, that’s sweet!” to “please don’t let me find you hiding in my shower.” And the copy on the Megacams site straight up encourages this behavior, saying that “[t]his way it feels like you are having live sex with the person in your picture.” Anyone else feeling a little gross about that one?

A lot of people are under the misconception that camming is “safer” than traditional porn because it happens in real time, but Powell’s piece is also a good reminder that what’s done on the internet stays on the internet: I highly doubt any of the models whose images he screenshotted consented to be included in his article.

But I have to give a hats off to Megacams for this campaign. Despite the creep factor and the fact that it apparently barely works, it definitely got this blogger’s attention.

Image: miss.killer/Flickr

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